The Goods
The Goods
A marketing blog solving problems by design.

Posts tagged "marketing"

How a thoughtful branding and marketing campaign helped one client achieve big success

It’s an amazing story, really. A business that started out as a cozy start up in 2011 quickly grew into a Canadian success story by the fall of 2012. In approximately one and a half years’ time, through the implementation of an expert branding campaign and strategic marketing, Health Nut Raw Foods grew from a simple table at the St. Catharines farmers into a recognizable niche brand with widespread recognition...

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Get the Most for your Branding Buck – 3 Marketing Steps

Streamlining your Messaging Defining your brand is a journey. It’s a process and I don’t believe that branding ever reaches a finish line. A brand is a living, evolving entity. As such, managing your brand properly takes an ongoing, strategic effort. In today’s market, it’s all about streamlining and delivering your messaging with impactful visuals, conversational messaging, and curated content that fits your brand and engages your audience. Only the...

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Branding & Marketing – The Missing Link

Branding & Marketing - The Missing Link These days, business owners are very lucky. Social tools have given us so many more ways to reinforce our brands. That means that marketing should be much easier than it used to be, right? Well... that depends. The most successful businesses have figured out a not-so-magical yet very important formula for their branding: Social Media Marketing + Traditional Marketing + Design = Strong...

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